Location Analytics with Geomarketing

Geomarketing Provides You All the Important Information at a Glance and Tells You What You Absolutely Have to Consider

The basis for deciding on a good location is the objective evaluation of the property location and its surroundings. Location analysis with Geo-marketing measures potential locations against real metrics.

The key factors are demographics and market data. These include households, inhabitants, age structure, origin, and purchasing power. Car and foot traffic, public facilities, transport infrastructure, footfall generators, and competitors are also all taken into account. Of course, factors defined by the customer depending on their industry, target group and size are also integrated into the location analysis.

The sum of all the information gathered through Geo-marketing analyses helps customers make informed decisions for location planning and location management.

Seven Reasons why Geo-Marketing is important

  • Location Search: Identify the Right Areas for Your Locations
  • Location Evaluation: All the Relevant Facts at a Glance
  • Location Scoring Model: Which Locations are Really Profitable?
  • Branch Network Optimization and Retail Network Optimization
  • Sales Forecasts Through Gravity Analysis: To Make Statements About the Profitability of Locations
  • Branch marketing
  • Category Management – Environment-related Category Management

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Hardcastle is recognized as AWS Partners

Hardcastle AWS Partner

Hardcastle GIS , a leading Geospatial technology consulting company, today announced it has achieved recognition as AWS Partner within the Amazon Web Services (AWS) Partner Network (APN). AWS Partners are professional services firms that help customers design, architect, build, migrate and manage cloud solutions built on AWS.

To qualify for the APN  Partner tier, partners must meet thorough requirements that demonstrate their AWS expertise, capabilities, and engagement in the AWS Ecosystem.

“We’re very proud to be recognized as AWS Partner within the AWS Partner Network. This reflects our dedication to assisting our clients with not only successful cloud adoption but also effective cost optimization and governance once on AWS.” says Swapnil Jadhav, CEO & Founder of Hardcastle.

“Over the last twelve months we’ve designed and implemented solutions using a wide range of services on the AWS platforms from EC2 compute, through storage, RDS databases and a global VDI-in-the-cloud solution using Amazon Workspaces.”, Swapnil added.

GIS Solutions for Real Estate

Real estate professionals no longer hold all the keys when it comes to providing knowledge and advice about properties on the market. Potential buyers and investors have access to online resources and tools that help comb through properties and make decisions. With an array of information and opinions at their clients’ fingertips, brokers, agents, and land acquisition managers are now faced with the challenge of presenting detailed information to clients

Successful real estate companies know that opportunity comes from detailed understanding and insight. Hardcastle GIS amplifies market knowledge with the best location-based data to help you better understand factors that drive growth. Uncover hidden opportunities for a competitive advantage.

Employing a GIS platform for land deals and acquisitions is a cost and time saving for all involved. Allowing you to focus efforts on selling properties, resulting in happier clients. Are you ready to enhance your business and wow your clientele? Get started with Hardcastle today, visit https://www.hardcastlegis.com/RealEstate.html for more details.

#gisinrealestate #gisinnewyork #gis #Realestate #gisrealestate#hardcastle #usegis #locationanalytics

Hardcastle GIS wishes everyone a Happy Diwali

Shubh Deepawali! Celebrate this Diwali with family and friends, it’s time to exchange sweets and gifts

Diwali, the festival of lights is a chance for people to have a wonderful time with family and friends, celebrating the day dressing up in new clothes, light up diyas everywhere, performing Lakshmi puja and bursting crackers and sparklers. It falls every year on the Kartik month of Hindu calendar

But, what is the real reason behind celebrating Diwali every year? Diwali is celebrated particularly in India as the day marking the victory of light over darkness. When Lord Rama Chandra returned from 14 years of exile and defeated demon Ravana, all people celebrated the day, dancing and bursting crackers all over Ayodhya. After this, the day has been marked as one of the biggest and important festivals of Hindu faith.

On this festival, people worship Lord Ganesha as the main god of Hindu faith and Goddess Lakshmi as she is recognized as the goddess of light, wisdom and fortune. Following this festival with prayers and fireworks, people celebrate it with a family feast including sweets. Also, exchange of gifts and sweets between relatives and friends is one of the important activity that people follow on Diwali.

Apart from lighting diyas and bursting crackers indoor and outdoor, with a hope that light could win over darkness, exchanging of sweets, dry fruits and gifts are among the popular traditions of Diwali festival. The primary practice behind the exchange of sweets and gifts on Diwali is to strengthen the relation of love, sweetness and bonding and accelerate affection and appreciation. Since, Diwali is a religious festival, sending Diwali gifts also is a way of conveying respect, wishes and blessings to your friends and relatives.

Diwali is a day of giving and sharing, a tradition of exchanging sweets and fruits. But, when you are choosing gifts, try to celebrate an eco-friendly Diwali this year. Instead of crackers and fireworks, you can present decorative diyas, organic cosmetics, raja rani wall hangings, scented candles, etc., which you can easily find on online shopping websites or general stores.

It’s again time to exchange sweets and gifts. So, what are you planning to give your friends and relatives as gift with sweets and dry fruits. Before exchanging gifts and sweets, don’t forget to worship Goddess Lakshmi with a sweet packet. Offer a sweet packet of kaju katli or any sweet with pista topping to the goddess of lights, which will surely bring success, wealth and prosperity to your life.

Hardcastle GIS Solutions and Team wishes everyone a Happy Diwali.

Happy Diwali

India launches third navigation satellite

Congratulations to the great scientists of #isro for yet another successful mission.(PSLV-C26/ IRNSS 1C)

The IRNSS-1C, the third of the seven navigation satellites in the Indian Navigation Satellite System (IRNSS), has wide-ranging applications in terrestrial, aerial and marine navigation. From vehicle tracking to fleet management and from disaster management to mapping, the satellite extends services to its clients.

The IRNSS-C1 carried two types of payloads, one for transmitting navigation service signals to the users and another consisting of a C-band transponder to facilitate Cube Retro Reflectors for laser ranging.

The first two satellites in the series, IRNSS 1A and IRNSS 1B were launched from Sriharikota on July 1 2013 and April 4 this year respectively.
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We are now one more step closer to #IndianGPS